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Monday, September 7, 2015

Buddie, a fuzzy marijuana mascot, is cultivating all kinds of trouble

Buddie
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COLUMBUS, Ohio — A caped green superhero stumping for marijuana-legalization votes at college campuses and bars in Ohio has sparked debate over its impact on children.

"Buddie" is a fuzzy, ever-smiling pot bud in a bulging white muscle suit with green trunks, gloves and boots. He arrives in a truck painted with marijuana leaves declaring: "Yes on legalization."

Children's health advocates opposed to legalization said Buddie is reminiscent of Joe Camel, the cartoon dromedary proven so effective at marketing cigarettes to teenagers in the 1990s that R.J. Reynolds was forced to retire his image. They said the pot mascot makes light of a dangerous illegal drug in a manner appealing to kids. Read more...

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